Can 100% active travel to school be achieved?

Busy schedules, long distances, multiple destinations, traffic safety, inclement weather, convenience; these are just some of the reasons why more students than ever are being driven to school. Last October, these reasons were put to the test by one Victoria based school – Sir James Douglas Elementary – during Walk and Wheel Week SJD challenged everyone in its school community to travel actively to school for one day.

During the week leading up to the pinnacle 100%-in-one day event, driving families were encouraged to try out active options, such as ‘Feet on the Street’ (a walking school bus), transit, cycling, and ‘Drive to Five’ (parking a five-minute walk away from the school). Supportive resources, information, and a Best Routes to School map were added to the school’s website.

The result of all this effort? 98% active mode share! It was magical… but more importantly, it was (read: is) achievable.

Participants were rewarded with treats, prizes and PLAY. The school grounds were converted into one big play space and the staff and visitor parking lots were taken over by students and families who had used means other than driving to the immediate school site.

Video Credit: Victoria News

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